Give your marketing team more capacity for analysis, campaigns, and creative ideas. Digital Workers, your AI marketing teammates, take on defined tasks—so your people can focus on direction, decisions, and improvement.
Example tasks to delegate
Start with a defined task. Our FDE helps shape the role, data access, boundaries, and review process around it. These examples are starting points—not a fixed catalog.
Marketing Analyst
Ad hoc task
“Why did repeat purchases fall in Japan last week?”
Scheduled task
“Every Monday, compare repeat purchases by market.”
Your team reviews
Is the interpretation sound? Is the proposed audience useful?
Channel Marketer
Ad hoc task
“Draft three messages for our repeat-purchase campaign.”
Scheduled task
“Every Monday, draft follow-ups for approved campaign briefs.”
Your team reviews
Does the message fit the audience, the brand, and the intended journey?
Web Marketer
Ad hoc task
“Draft a landing page for our repeat-purchase campaign.”
Scheduled task
“Every Friday, draft page updates from approved content briefs.”
Your team reviews
Is the content accurate, on brand, and ready for publication?
Customer intelligence loop
A Marketing Analyst returns a report. Your team chooses a test; Channel and Web Marketers prepare it. Outcomes inform the next analysis.
One shared business question
“What explains the change in repeat purchases across markets—and where should we act first?”
The analyst’s output
Understand what changed, inspect the evidence, and choose the next test.
Example report · not customer results
Repeat-purchase trends by market
Evidence to review
Your team’s decisionValidate the findings. Choose which market to prioritize—and which test to run next.
How your team uses it
Example task sequence, not automatic routing. Your team approves customer-facing actions.
Compare repeat-purchase patterns. Return findings and a test proposal.
Your team chooses the market, audience, and test.
Create messages for the selected audience.
Make agreed page changes to support the test.
Campaign responses, page behavior, and purchase outcomes return to the shared context.
You choose the goal, audience, and approvals. Digital Workers prepare the analysis and drafts within agreed boundaries.
Build the next step together
Build your team’s ability to define, delegate, and review AI-driven tasks. Start with one recurring analysis question, then validate the SQL, results, and reasoning with our FDE.
Your business owner brings one consequential, recurring question. Our FDE helps define the decision it supports and a success measure.
Output: a focused analysis brief.
Use your existing data catalog and business ontology—the data, definitions, and relationships the task depends on. Our FDE helps fill task-specific gaps; your team confirms meaning and permitted access.
Output: a task-scoped data map and agreed business definitions.
Our FDE helps test SQL, results, and interpretation against known answers or your current process. Your business owner validates the reasoning and signs off.
Output: inspectable SQL, results, and accepted findings.
Our FDE helps implement and improve reviewed analysis. Your team shares accepted findings in agreed languages and tracks quality, review effort, and turnaround before expanding roles.
Output: a recurring analysis task with a named review owner.
Your existing Marketing Ops or business owner can lead this partnership. An AI Marketing Ops function is optional.
