MOUNTAIN VIEW, Calif. – October 17, 2025 – Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale, announced today that it has achieved the Amazon Web Services (AWS) Generative AI Competency. This specialization recognizes Treasure Data as an AWS Partner that helps customers and the AWS Partner Network drive the advancement of services, tools, and infrastructure pivotal for implementing generative AI technologies.
Achieving the AWS Generative AI Competency differentiates Treasure Data as an AWS Partner that has demonstrated technical proficiency and proven customer success supporting global brands’ customer data and agentic AI needs. Treasure Data possesses the experience and expertise shown from successful projects for addressing customer challenges using generative AI solutions as an enabler of their digital transformation strategies for augmenting the customer experience, delivering hyper-personalized and engaging content, streamlining workflows, and delivering actionable results powered by generative AI technology from AWS.
“In the new era of agentic marketing, Treasure Data is redefining 1:1 personalization to help global brands boost revenue and lower marketing costs,” said Kaz Ohta, CEO and co-founder of Treasure Data. “We’re proud to achieve the AWS Generative AI Competency. By leveraging the agility, breadth of services, and pace of innovation that AWS provides, we can help enterprises accelerate growth through hyper-personalized, AI-powered customer experiences.”
The AWS Competency Program aims to assist customers in connecting with AWS Partners who possess extensive knowledge and technical expertise in using AWS technologies and best practices to adopt Generative AI. These partners facilitate the seamless integration and deployment of AWS-based solutions to meet the unique needs of both startups and global enterprises.
Treasure Data’s AI Agent Foundry empowers enterprises to build trusted, secure AI agents on their own customer data, grounded in the Diamond Record. Marketing and data teams are adopting the Foundry and the AI Suites it powers to automate data pipelines, analysis, content generation, personalization, and campaign optimization directly on top of data in the Intelligent CDP .
About Treasure Data
Treasure Data is the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI. Treasure Data empowers the world’s largest and most innovative companies to deliver hyper-personalized customer experiences at scale that increase revenue, reduce costs, and build trust. Visit www.treasuredata.com to learn more.
Press contact
Staley White
staley@pointprutah.com
